​
PPC Agency in Essex
Welcome to our PPC Agency in Essex by ToastSocial, your trusted partner for comprehensive PPC, Google Ads, and Social Media Ads management. With over combined 20+ years of experience and a proven track record of managing budgets exceeding £60,000, we deliver results-driven advertising solutions tailored to your business needs. Our expertise in Pay-Per-Click (PPC) advertising, coupled with our strategic approach to social media ads, ensures your business achieves maximum visibility, engagement, and return on investment (ROI).
ToastSocial - Pay per click management
Pay Per Click management works in a variety of ways. Most people ask me for Google PPC or Google Pay per click but there is a lot of confusion as what Pay-per-click actually is. Pay Per Click (PPC) is an online advertising model where advertisers pay a fee each time their ad is clicked. Essentially, it’s a way of buying visits to your site, rather than attempting to earn those visits organically. PPC is an effective way to drive traffic and conversions, and it’s particularly valuable for businesses looking to gain immediate visibility on search engines and other platforms.
​
The most common form of PPC is search engine advertising, where advertisers bid on keywords relevant to their business that users enter into search engines like Google. When a user searches for one of these keywords, the search engine displays the advertiser's ad alongside the organic search results. The advertiser pays a fee each time a user clicks on their ad, hence the term “pay per click.” So, Google Ads, Social Media Ads, LinkedIn Messaging can all be forms of Pay-per-click.
PPC Agency Essex - What do we offer?
We offer management of the following services:
-
Google Ads (Advertise on Google, PPC)
-
LinkedIn Ads & LinkedIn Messaging Ads (PPC Agency Essex)
-
Facebook & Instagram Ads
How much do Google Ads cost?
The truth is, advertising on Google costs various amounts but ultimately depends on the company's budget.
​
So as an example, you have a £350 per month budget to spend... The budget needs to be broken down into 2 things:
​​​
-
Amount of Spend on the Google Advert - (As much as possible)
-
Pay to ToastSocial for time & management - (As little as possible)
​
So a breakdown of that would be:
​
-
£15 per day total spend on Google Ads - £15 x 20 working days = £300
-
£50 per month to ToastSocial so management, setup and time.
-
£300 + £50 = £350 per month.
Why ToastSocial is the best PPC Agency in Essex?
I set up ToastSocial to create my own company and to do mutually beneficial business and foster amazing business relationships with my peers. It seems like a foreign concept to think that 2 companies can work together to actually grow and scale in a cost-effective way.
​
This is why my prices are very reasonable and on a case-by-base basis based on budget and time investment. I have a small client base using my PPC Agency services with a variety of service levels from £5,000 per month spend on Google ads to a £8 per day spend to deliver traffic to the website.
I firmly believe that you really can start small and slowly grow but Agencies often try and grow and scale too fast, resulting in the company not being able to cope with workload or pay for increased spending!
Want more technical detail on Pay per click in Essex?
Google Ads is a powerful platform that can drive significant traffic and conversions to your website. At ToastSocial, we offer complete management of your Google Ads campaigns, ensuring they are optimised for performance and cost-effectiveness.
​
-
Keyword Research and Strategy: We conduct thorough keyword research to identify the most relevant and cost-effective keywords for your business. Our strategy focuses on balancing keyword competitiveness and potential ROI.
-
Ad Creation and Optimisation: Our team crafts compelling and high-converting ads that attract clicks and drive traffic to your site. We continuously optimise these ads to improve performance and reduce costs.
-
Bid Management: Effective bid management is crucial for maximising your ad spend. We strategically manage your bids to ensure your ads achieve top placements without overspending.
-
Performance Tracking and Reporting: Transparency is key to our services. We provide detailed performance reports, giving you insights into your campaign's success and areas for improvement.
​
PPC Management
​
PPC advertising goes beyond Google Ads. Our PPC management services cover a range of platforms to ensure your business reaches its target audience wherever they are online.
-
Platform Selection: We select the most effective platforms for your PPC campaigns, whether it's Google Ads, Bing Ads, or other networks, to ensure maximum reach and impact.
-
Campaign Setup and Management: From initial setup to ongoing management, we handle every aspect of your PPC campaigns. This includes ad copy creation, keyword selection, bid management, and performance monitoring.
-
Budget Management: With experience managing over £60,000 in ad spend, we ensure your budget is allocated efficiently to maximise ROI.
-
A/B Testing and Optimisation: We conduct A/B testing to identify the best-performing ads and continuously optimise your campaigns to improve results.
​​
Social Media Ads Management
​
Social media platforms offer unparalleled opportunities for reaching and engaging with your audience. ToastSocial provides expert management of your social media ad campaigns on platforms such as Facebook, Instagram, LinkedIn, and Twitter.
​
-
Audience Targeting: We use advanced targeting techniques to reach your ideal audience based on demographics, interests, and behaviours.
-
Ad Creation and Design: Our creative team designs eye-catching and engaging ads that resonate with your audience and drive action.
-
Campaign Management: We manage your social media ad campaigns from start to finish, ensuring they run smoothly and deliver desired results.
-
Performance Analysis and Reporting: We provide regular reports on your social media ad performance, offering insights and recommendations for optimisation.​​
​
Get Started with ToastSocial
​
Ready to take your advertising to the next level?
Contact ToastSocial today to learn more about our PPC, Google Ads, and Social Media Ads management services. Let's work together to achieve your marketing goals and drive your business forward.
Contact ToastSocial now for a free consultation and discover how our expert services can help your business thrive.
All catered to your business.
All included in one price.
All with the future in mind.
Contact us today.
Fill out the form below.